AtB: Expanding Mobility Access Beyond City Centres

AtB, the regional Public Transport Authority (PTA), in Trondheim region, Norway, are now putting subsidised micromobility in five rural municipalities into operation after two seasons of testing. The PTA aims to make micromobility an integrated part of the overall mobility services offered in Orkdal, Skaun, Stjørdal, Melhus and Malvik to enhance mobility on the outskirts, and reduce car dependency.

The project has proven highly successful, with over 8,800 trips and an average trip length of 1.74 km, demonstrating significant uptake. Around 60% of residents reported replacing car trips with e-scooters, while 37% combined micromobility with public transport, leading to reduced emissions and better integration with the existing transportation network. AtB's data reveals that these services helped many families manage with fewer cars, lowering costs and emissions.

AtB used Nivel's platform for digital regulation, enabling them to set up zones and rules easily, and adapt them as needed. The platform helped administrators track compliance, monitor vehicle distribution, and understand usage patterns, allowing them to make data-driven decisions to refine service delivery. With these tools, AtB is advancing the availability and convenience of sustainable mobility beyond urban centres, encouraging a shift away from private car use.

For the 2025 season, AtB is planning to employ the Nivel platform to improve the distribution further. By implementing targeted, dynamic subsidies in areas that could need a better offering, the PTA wants to cater for e.g. last mile trips to the nearest train station.